Protecting others should feel good and not smell bad
Since it became compulsory for the public to wear face masks on public transport, thousands of Londoners have quickly become intimate with the facemask – and unfortunately their own breath.
To protect commuters from their own breath while they mask up to protect others, together with Forever Beta we created Mask Mints which we gave away for free to anyone who wants them and sends us proof of wearing a facemask.
Packs of Mask Mints
Our posters around London
Reactions: blogs, and magazines.